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  • About Shira

    I am an international photographer based in New York, an award-winning member of the prestigious Wedding Photojournalist Association (WPJA) , ISPWP, and a member of the Best of Wedding Photography Association. My work has been published and acclaimed internationally, appearing in Brides Magazine, Anhelo (Japan), The Knot, and The Knot China. I have also been featured on many industry-leading blogs such as Grace Ormonde, Style Me Pretty, WellWed, Essence, Bride's Cafe, Brooklyn BrideOneWedMerci NY and more. Originally from Israel, I have had the pleasure of photographing many American, French, Yemenite, Ethiopian, Korean, Indian and Moroccan weddings and events. I have photographed in New York's most legendary spots like the Waldorf-Astoria, The Plaza, The Pierre, Gotham Hall, the Hamptons, and more. Through my photojournalistic style, I aim to capture the spontaneity, joy, emotion and ambiance of the important day with photos that present an unfolding story. My incredible clients have taken me all over the world to photography their weddings; including India, Canada, the Caribbean, etc. I am free to travel throughout the US and internationally, and am available for a wide variety of events. Feel free to look at my website.

    Also, here are a few testimonials from some of my wonderful clients.

  • My Blog

    Welcome to my blog!   This blog showcases not only my work from many of the beautiful weddings I am privileged to photograph, but also reveals glimpses of my personality.    Here is an opportunity to share some great moments  as well as give clients,  guests and friends the chance to comment. I also hope prospective clients will be able to not only explore my photography and style, but will also find inspiring ideas, recommendations , and tips for their own wedding planning.   I myself got married five years ago and I remember how overwhelming it all was- especially picking the right photographer!  :-)

Traditional Jewish weddings are very dear to my heart.    I am of course very familiar with the customs and traditions,  but they never become repetitive or mundane.  Each wedding is uniquely filled with emotion and energy and the deep spiritual significance of its many components is very inspiring to me as an artist. We are all looking for our match made in heaven, but this is more than just a figurative phrase in Judaism.  Rav Yehuda, according to the Talmud (one of the main Jewish texts) teaches it literally  that “forty days before a male child is conceived, a voice from heaven announces whose daughter he is going to marry”  In Yiddish, the word “Bashert” with its connotations of fate and destiny, is often used to describe one’s soul mate.  Also in Kabbalah, the mystical branch of Judaism,  the fulfillment of the marriage is beautifully described as becoming “one soul in two bodies.” I mention this because a bit of religious context really sets the stage for what I am privileged to photograph.  To capture these moments, and to know what is important,  one has to not only see with one’s eyes but feel with one’s heart.  To do so, requires of course a familiarity with the various components, and I thought the short illustrated guide below would be helpful for some in that regard.

Kabbalat Panim

Traditionally,  the Jewish Bride and Groom avoid seeing each other for one week before their wedding.  (Quite a bit harder that than weddings where you must only avoid eachother day-of)  The purpose of this separation is to allow anticipation and excitement to build and thus make the event itself even more special.  As a result,  before the ceremony, guests are greeted by the  the bride and groom in what is known as the ‘Kabbalat Panim.’ Jewish tradition likens the Bride and the Groom to a King and Queen.  The sense of biblical royalty is represented by having the bride  seated on her ‘throne’ surrounded by family and friends to receive her guests. Similarly, the groom is surrounded by guests who sing and toast to him.

Tisch

‘Tisch’ is basically Yiddish word for ‘table.’ During the Tisch, the men wait and often line up to greet the groom, share food with him, and make toasts of respect and honor. The Ashkenazi tradition (vs. the Sephardic) often has a symbolic breaking of the plate with both Mothers, standing alongside each-other, taking part in the ritual breaking. This serves as a parable for the day.  Just as a broken plate can never be fully repaired, though one may glue its shards together,  so it is as well for  mothers’ impending breaks in their relationships with their children.  The children  will soon take responsibility for each other’s well-being, and the Mother’s relationship, no matter how close and loving it will remain, will nevertheless be irrevocably changed.

Badeken

The badeken is the ceremonial veiling of the bride. In Jewish tradition, her ethereal veil symbolizes and emphasize the notion modesty and that the God-given soul of a person and  personality are far more important than the mere physical appearance of the face or worldly beauty. Traditionally, the groom gently places the veil over the face of the bride.  This derives largely from two Biblical references.  The first is when Rebekah veiled herself as a sign of modesty when she met Isaac, and the second when Jacob was tricked by his father-in-law Laban, who hid his daughter Leah under a veil despite having promised his daughter Rachel.  The bedecken ritual metaphorically ensures the groom that he is going to marry the right woman (a simple but effective insurance policy). The Ashkenazi custom also symbolizes the groom’s commitment, in the veiling of her face, to provide (clothe) and protect his wife. The Badenken concludes with a blessing from the bride and groom’s parents as the groom makes his exit.

Ketubah

One of the most familiar parts of the Jewish wedding is the Ketubah.   The ketubah is a Jewish marriage contract which outlines the groom’s responsibilities in marriage – to provide his wife with food, shelter and clothing, and to be attentive to her emotional needs.  Sometimes these terms are humorously extended to include such things as taking out the garbage.  The document is signed by two witnesses and is a legally binding agreement.   The signing must be witnessed by two observant Jewish men who are not related to either the bride or groom.   The document itself is actually written not in Hebrew but in Aramaic and is often an elaborately decorated document that the couple frames and displays in their home. Many of my couples look for months for a beautiful Ketubah, some decorated or illuminated by artists, so that it will become a visible source pride in their homes that they can look on as a reminder of their commitment and obligations.

Chuppah

The chuppah or canopy sits aloft above four poles and is, according to preference, simply or elaborately decorated.   Beneath it, that the marriage ceremony itself will take place.  Its structure again mirrors the Bible, when Abraham and Sarah opened their tent, and thus by having no walls or other coverings is meant to invite the family and guests in to share in this wondrous union and celebration.  The bride still remains covered by the veil, again reflecting the modesty and importance of spiritual beauty over physical.  Some Jewish customs extend the open feeling of the Chuppah even further, preferring that it stands under open skies and thus is not only closer to heaven but the divine presence of long lost loved family members.

Kittel

It is customary for the groom to wear a kittel, a long white covering. The Kittel is traditionally worn during Yom Kippur, the holiest day in Judaism and the Day of atonement.   Along with the white of the wedding gown,  the kittel  presents itself a  symbol of atonement from sin and reflects the purity of God.  The kittel also resembles the burial shroud and thus serves as well as a reminder of our mortality and short time in this world.

The Ceremony

The bride and groom are generally led to the Chuppah by their parents or grandparents.  The candles they carry bring the light to the couples’ new life together.  The groom is the first to enter the Chuppah itself and often a slow and gentle melody is played.  According to Ashkenazi ttraditions, the bride begins to walk around the groom in circles after she enters the Chuppah.   Sometimes, both Mothers also participate and circle the groom as well. The circles are thought to offer protection and ward off any evil.  As the circle is also nature’s perfect form, it is also a way for the bride to bind herself in unity to the Groom and begin a new circle of life.  Some brides walk the circle three times, others seven times, according to different interpretations. There are different sources that are cited to explain the significance of the custom of Circling.  One derives form a verse from Jeremiah: “for the Lord hath created a new thing in the Earth, a woman shall compass a man.” (Jeremiah 31: 21).  Another source for three circles come form a verse from Hosea with three descriptions of God’s betrothal to Israel: “Thus says the Lord, I will betroth you to Me forever. I will betroth you with righteousness, with justice, with love, and with compassion. I will betroth you to Me with faithfulness, and you shall love the Lord.” (Hosea 2:21-22). The number seven is also believed to convey good fortune.  In  Kabbalah, seven may symbolize the removal of seven shells of solitude encrusting the groom’s soul, so that now it can openly welcome  the bride .  Once they stand along side each other,  the Rabbi welcomes them on behalf of everyone present and begins by singing Hebrew hymns which request God’s blessing for the new couple.

Wine

The Rabbi holds a glass of wine and recites the  blessings of thanks and  betrothal. The couple then  sips the wine. Wine  is one of the most famous and recurrent symbols of joy in the Jewish tradition and  is associated with the Kiddush, the prayers recited on Shabbat and festivals. A Marriage, which is also called Kiddushim,  evokes that concept and is considered a sanctification of the man and woman.

Sheva Brachos (Seven Blessings)

In Jewish tradition, there is a mystical connection between wine and marriage. The sheva brachos or the seven blessings is the ceremony in which the couple shares wine and recites the seven blessings. We first witness two glasses of wine that are prepared, one for the individual who leads the prayer, and the other to be used  in the blessings. Six guests are invited to recite the first six blessings. Each of those honored and invited recites the blessing while sitting and holding the Sheva Brachot cup.  Once the six blessing have been recited, the person leading the ceremony recites the final blessing and sips from his cup. The wine of the two cups is then mixed together.  Only then,  does  the groom sips from one cup, and the bride from the other.  The blessings bestow praise the fruity of the vine, the earth, Adam and Eve’s creation in God’s image etc.   The last two blessings relate specifically to the marriage, for bringing the bride and groom together and for the joy of their union, but the others add the deeper context of Jewish history and tradition to the gathering.   The blessings also reflect to some measure the joining of the original couple of Adam and Eve.  It is also traditional to hear the prayer recited for the rebuilding of the Temple in Jersualem and that the Jewish people will be brought within her gates.

Tallit

During a Jewish wedding, the groom traditionally wears a tallit, or prayer shawl, which is the garment worn during Jewish prayer. In some Jewish traditions, the tallit is wrapped around both the bride and groom during the ceremony, to symbolize their unity.

The Ring

Jewish law states that the marriage becomes official when the groom gives something of value to the bride, which is traditionally done with a ring. It should be made of plain gold (and generally a simply gold band) without gems or stones to reflect the hope that the marriage will be one of simple beauty. Again we have the recurrent theme of the circle as we did with the circling of the groom, and the  shape of the ring also symbolizes the unbroken union of the marriage.  The groom takes the ring in his hands before two witnesses and  then, facing the bride,  recites perhaps the most memorable and momentous words of the entire ceremony:  “Behold, you are betrothed unto me with this ring, according to the law of Moses and Israel.”   This is the  central moment of the Jewish wedding as the groom places the ring on the forefinger of the bride’s right hand, following the ancient belief that the index finger was directly connected to the heart. The couple are now married.

Breaking the Glass

Breaking the glass is the final ceremonial responsibility to complete the wedding.  It is perhaps the moment that most stands out in when Jews and non-Jews alike think of a Jewish wedding.  The historical origins of this custom are not entirely certain and it holds many different meanings for people.  Its central meaning perhaps is a reminder of the fragility of the relationship.  For others, it means remembering sadness at the height of a joyous celebration.  Finally, it has also be associated with mourning the destruction of the Temple in Jerusalem.  It is a moment of great celebration (and one of the most important to photograph as we only have seconds to capture it and even less if the Groom is especially excited).  The sound of that great stomp is following by celebration, shouts of Mazal Tov, and the immediate sense that what has occurred is now both irrevocable and permanent.

Yichud

After the excitement of the marriage ceremony, the bride and groom retreat to a private room.  I find this to be a fascinating part of a traditional ceremony. It is a symbolic reminder to the couple- not to let the excitement of life engulf them, and always find private time for each other. The couple is escorted into the room by their parents, and after a few moments the couple is now alone  (and sometimes for the very first time). The door is then locked from the inside they remain there secluded in the room for at least eight minutes.   The chuppah witnesses are charged with the responsibility to make sure that no one is in the room except the bride and groom, and must the door being shut and locked.  Inside the room, the couple breaks their wedding day fast and may also exchange gifts.  Chabad custom is to place a sterling silver spoon on the threshold of the Yichud room before the bride and groom arrive. The groom, and then the bride, step over it- right foot first into the room.

Horah

This is the great and famous Jewish dance.  When the bride and groom leave the Yichud after eight minutes, they enter a new world of music, singing and dancing. The men and women dance in separate circles, as guests perform juggling acts and other types of acrobatics in front of the bride and groom.  All sorts of traditional Jewish dances can take place at this point.  Guests often dance around the bride and groom throughout the night, joking around, performing tricks to make them laugh.  Usually, the guests will lift the couple in chairs high above their heads.  Once again they are like royalty on throne, but now one that is flying about.  During this chair dance, the bride and groom grab each end of a cloth to hold hands.

Cutting the Challah

After the dancing, the bride and groom sit at the head table along with their parents, grandparents, the Rabbi and other  important guests. The groom begins to recites hamotzie,  blessing the large challah bread. It is then sliced and shared with the guests.

Check out some full posts of my Jewish Weddings:

Metropolitan Building NYC Wedding | Long Island City, Queens

Alexis & Robert’s Wedding | Metropolitan Club NYC

Metropolitan Club NYC Wedding

Sima & Yechiel | Jewish Hassidic Wedding NYC

Rachel & Ari’s Wedding | Jewish Wedding, NYC

Lindsay & Peter Wedding | Liberty Warehouse, Brooklyn NYC

Dina & David | Jewish Wedding NYC

Penina & Etai | Jewish Wedding, NYC

Kacey & Alec’s Wedding | Brooklyn Museum, NYC

Thy & Boris Wedding | Guastavino’s NYC

Shara & Daniel’s Wedding | New York City

Rachel & Dave’s Wedding | New York University

Lily & Pesach Married | Jewish Wedding, NYC

Elizabeth & Brian Wedding | The Yale Club NYC

Jordana & Andrew Wedding | The Pierre Hotel, NYC

Jessica & Brian Wedding | New York Palace NYC

Rachel & Glen Married |

Shiri & Lawrence Married |

Angel Orensanz, New York City Wedding

Ashley & Lorne Married |

Capitale, New York City Wedding Abbe & Isaac Married |

Park Avenue Synagogue, New York City Wedding Fraidy & Tani Married |

Temple Beth El, New York Wedding (part 1, part 2)

and one more very special one… The story behind my wedding day :)

These are some photos from my recent trip to Andalucia with my husband.  It was so wonderful to take a break from the routine and get away.  Of  course, I didn’t want to  put  on my blog  the many images of myself or Adam eating delicious tapas (even though they were terrific) or the pile of cats 6 cats keeping themselves warm in one hysterical pile in a garden in the Albecin.  I would have loved to show pictures of the Cueva de Piletas outside Rhonda (a Goonies-like cave with 20,000 year old pre-historic drawings ), but they did not allow any photos.  However, I  did want to highlight something simple that I found incredibly inspiring as a photographer:  the ceilings of Spain.

The stunning and famous ceilings incorporate many rich artistic motifs including Gothic and Renaissance styles as well as, of course, many Moorish elements.   I can only feel humbled by the great and overwhelming artistry.   So, here is a small tribute to the  Granada Cathedral, Great Mosque of Córdoba and the Real Alcazar.

Marcy and Shloimy were married at Ahavath Torah in Englewood, New Jersey.

A Jewish wedding has moments ranging from deep emotion to boisterous excitement. It also has those more subtle instances of important and meaningful symbolism. For that reason, I especially love the photo of the beautiful and simple Chuppah in the open,with the large expanse of sky above it. I feel that it captures the beauty of the belief that in every Orthodox wedding, the Divine Presence graces the Chupah and ceremony and welcomes long lost loved family members from above, to join in celebration, for they have in fact made this continuation of love and life possible.

That Divine presence was also part of the way Marcy and Shloimy met, for as much as daily life does its best to make us feel its randomness and the circumstances that are the product of coincidence and luck, there are also moments of great importance that one feels an undeniable and divine guiding hand. I feel that to be especially true in the way in which Marcy and Shloimy met, but since a bride herself best expresses the story of her own romance, here are Marcy’s words:

“A bit about the both of us..Shloimy is from Sydney, Australia where he was trained to be both a Rabbi and a lawyer. He is currently working for a small law firm in Manhattan and is slowly becoming used to the chaos that is New York. I am currently finishing my masters degree in social work and work as a guidance counselor at a public school in Brooklyn.

The first time I heard about Shloimy I was dovening at a kever (the grave of a holy Rabbi) in Israel that is known for shidduchim (Jewish match-making). It is a famous place where people to go to ask Hashem (God) to reunite them with their other half. While I was there with a friend (Shloimys sister), she told me that she was praying for him to meet his wife. I didn’t have any idea at the time..but this friend’s brother would turn out to be my husband! We didn’t meet till about a year later, when we casually met for coffee on Manhattan’s upper west side. Although this unfolded in a platonic way, I did have a feeling about him! He soon thereafter left to go back home to Australia for a few months and once he returned to New York, we began dating. The rest is history!

He proposed on a late night stroll in Central Park and I of course, cried and said yes! We feel so blessed to have found one another and share each others everything.”

I might also add that that I was delighted to see Marcy and and Shloimy at Saadya’s and Mushky’s wedding so soon after their own.

Here is a sneak peak of some of their photos:

Wedding Photojournalism

Many wedding photographers can create pretty images by photographing the bride, groom, families and guests.  Not every wedding photographer, however, can create images that really take the couple back to the feeling of their wedding day whenever they look at them. Whether it is the image of a delightful flower girl dumping all her petals in one spot or a Father’s hand subtly draped across his daughter’s shoulder, the essence of wedding photojournalism is to preserve those fleeting moments.  Everyone knows how a song can  instantly transport a person to where they first heard it and how they felt.  That is the feeling I want to give my couples, whether it is a week after or twenty years later.  I want to capture the notes.

So, here is some of my own personal advice for capturing the real moments on the wedding day:

I. Tell the story of the day, don’t dictate it.

Photojournalism doesn’t stage or direct. Don’t set up moments- the photos have to be truthful. The photographer should react to what happens around him.  He should observe the environment and document it as it is. Don’t ask the subject to repeat their actions, just let everything happen naturally.  Real moments won’t happen when the bride and groom are acting for the camera.   Shakespeare says life is a stage, but  if he was shooting weddings and not just writing plays, he may have added that life shouldn’t be staged.

II. Avoid thinking in a template:
Some photographers formulaically repeat the same shots in every single wedding to the point that they look prefabricated.    We want great shots of weddings cakes, but not cookie cutters.  There is nothing that more quickly saps inspiration and creativity than following a checklist.   And when you create a mental checklist of must have shots,  you don’t notice the moments naturally flowing around you.

It is also very important to shoot for yourself and keep your passion for photography to stay creative.  If you stay true to that, your clients will be incredibly happy with the emotional and creative shots you will have taken.  So remember,  that it’s not only about covering all the parts of the day, solely for the sake of full coverage.  It’s about telling the story of the entire wedding day. It’s about showing the dynamic and connection of the couple, and the love of their family and friends around them.

III. Be unobtrusive, move around, don’t stay in one place;
One of the challenges of being a wedding photographer is figuring out how to take intimate and emotional private moments without distracting people and making them too aware or uncomfortable in front of the camera. That’s why it is advantageous to move around and change positions often. It’s better to capture the moment very quickly and disappear. Standing in one place for too long while photographing tends to make people much more self conscious and aware of the camera. It’s also good to move around and get different angles of the same situation, because if you stay in one place for too long, you will end up with the same frames of different moments. It’s much more interesting to have the same moments from different angles.  It’s a game of hide and seek.

IV. Scan your surroundings and seize the moment
Keep the camera next to you (in front of your face, the camera around your neck, or whatever you prefer) and constantly look around you, being aware of your surroundings. Observe the elements with patience. Sometimes, nothing can be happening when all the sudden, the moment can unfold right before your eyes. When the moment is taking place, don’t stop shooting until you are sure the moment has gone or until you have thoroughly worked a scene. Always continue to wait, be patient, and watch through the camera to see what happens in front of you, constantly looking for good moments and good expressions.

V. Anticipate situations
Know how to anticipate situations that convey special feelings. Sometimes you can anticipate beforehand and know what to look for. You can learn to predict and anticipate situations on the wedding day. In every wedding there are a few definite situations you can expect to find beautiful moments. For example, when the father sees the bride for the first time, during the father and daughter dance, the toast, the bride and groom’s first meeting, when the mother helps the bride put on the dress, when small children are walking down the aisle, etc. When one of those moments happens, you need to be prepared for it and be extra sensitive to what is happening.   Laughing, crying, tears, surprise are among the raw ingredients of wedding photojournalism. When someone is making a toast, don’t focus only on them, but the person they are toasting to. A skilled photojournalistic photographer will focus on the reactions of the person being toasted to as well. To anticipate the moment is crucial in every wedding to get a variety of emotion and capture the story of the day.

VI. Being in the right place at the right time
We are all unique individuals and express our feelings in myriad and often unpredictable ways.  Yet, it is an inescapable fact that certain situations elicit strong emotional responses and we can train ourselves to be ready for them.   Every Father is deeply touched to send off his daughter into a new life after so many years of having lovingly raised her.  So, when the Father is going to see the bride for the first time, you need to be at the right angle so you can capture the moment. You should be ready and put yourself in the best position  that will help you to capture the moment in without interfering with it.   Another example would be immediately following the toast.  Here, you can  anticipate a big hug between the person who gave it and the recipient.  If you won’t position yourself beforehand, you can miss a great moment of the special hug that they share with each other.

VII. You need to have the ability to think clearly and to react quickly
You should learn to predict and anticipate situations, and then to make sure that you are in the right place to get the best shot. You have to be able to react in a split second. The camera has to be ready to fire instantly. That’s why it should be in front of your face, so when you see something it should be in front your face; and just click. There is no time to pick up the camera because then the moment could already be gone.  You need to think fast; what lens to use, and recognize the emotion that is in front of you. Think about composition, angle, background, all of this in a split second.

Observe the elements -> Predict -> React Quickly

VIII. Know your subject

Sometimes, good photojournalism  is a matter of being in touch emotionally with the bride and groom and their family.  Really getting to know them helps to tell their story and you can focus on the moments that show who they are. If you learn and sense that they are goofy/romantic/etc. you can use that to predict funny/romantic moments.  I have found that shooting an engagement shoot prior to the wedding is often a good way to make a bond and sense your client.  How they act in that shoot, gives me a good guideline of how they may act or react during parts of the wedding (though this is not always the case).  If an engagement shoot is not feasible beforehand, try to talk to you client as much as possible in the lead up to the wedding.  I work with my clients on the wedding planning not only to make sure the timeline will be conducive for good photography, but it also gives me an opportunity to interact with the couple as well again.

IX. Choosing the right lens
Sometimes to catch the magical moments, you may need to photograph from afar with a telephoto lens to get close ups without making your subjects aware. For instance, during the father and daughter dance it’s important not to interrupt or distract, just capture the emotion without getting too close. For that,  I always like to stand far away and use my 70-200mm f/2.8 to capture their expressions and the beautiful connection between them.  Sometimes the wide angle can give a completely different feeling to the photo.  I love using it during dancing shots to bring many elements into the photo.

I also always carry two 5d Mark II camera bodies on me during the whole wedding, not just as a backup. I do this so when I see the right moments, I  can capture them immediately. I don’t like to change lenses because it makes things slow, uncomfortable and complicated. In weddings, moments can come and go in just a few seconds and it’s important not to miss them.  So, have one mind, but two bodies.

Shira Weinberger is a proud member of the WPJA (Wedding Photojournalist Association)

The Wedding Photojournalist Association (WPJA) is a professional organization composed of photojournalists and wedding photographers from around the world. What sets their members apart in the industry is their candid, documentary approach – a distinctly artistic vision toward wedding photography.
Its members’ goal is to use photography to tell the story of your wedding day, not dictate it for you.